We could produce better flavors and aromas.

You smell it. Do five spice tea eggs smell good?

And then will come what they call the heart, the lush heart note.

Whoever shall make any like that, to smell of it, he shall be cut off from his people.

Whoever shall make any like that, to smell of it, he shall be cut off from his people.

Whosoever shall make like unto that, to smell thereto, shall even be cut off from his people.

Whosoever shall make like unto that, to smell thereto, shall even be cut off from his people.

You smell chestnuts roasting.

Ah, what a wonderful smell.

While the king sat at his table, my perfume spread its fragrance.

While the king sat at his table, my perfume spread its fragrance.

While the king sitteth at his table, my spikenard sendeth forth the smell thereof.

While the king sitteth at his table, my spikenard sendeth forth the smell thereof.

It's also tastes and smells.

And after that, the complete fragrance.

This will warm up the scented oil inside, and a particular smell will be emitted.

The smell of roses filled the room.

The smell of roses filled the entire room.

So what you re smelling now is the top note.

It's in the smell.

And fulfilling this mission of evoking the full potential of flavor.

And the charm of white truffles is in their aroma.

Village theatrical performance is staged as the moon rises, while the pleasant smell of delicious sausage spreads with breeze.

Fireworks displays, the rules of games, the smell of perfume no.

This kind of odour is really terrifying.

But like in the milk commercial, if you know what odor you want to detect, then they can formulate a specific dye to detect just that odor.

The lush heart note, Melaleuca bark note which does not contain any Melaleuca bark, because it s totally forbidden.

There's 100 percent star anise in there.

You smell money.

This milk has a peculiar smell.

It's all like French vanilla ice cream, the first taste is a 100 percent by the time you're down to the sixth taste, it's gone.

And one of the first things that happened was we started going around to fragrance companies asking for what they needed, because, of course, if you could calculate smell, you don t need chemists.

Anyone living in that house can tell the time just by the smell.

Here we see ylang ylang, the component of many perfumes.

Even the air's spicy here.

There isn't a single thing here that isn't spicy.

So the smell of vanilla, that might change the four on the left to brown and the one on the right to yellow. This matrix can produce thousands of different color combinations to represent thousands of different smells.

And you know, it had this fragrant softness, and it smelled a little bit of linseed oil.

Luca Turin on the science of scent

Each odor activates a different combination of sensors, which in turn activates a different odor detector in the mushroom body.

So during the course of the day, five different smells are dispersed throughout that environment.

They're sending out a fantastic array of scent to any insect that'll have it.

These white pearlescent flakes hit the noodles, this haunting, wonderful, nutty, mushroomy smell wafted up.

And do not get the impression that this is very subjective.

And so that s a direct path to making new odorants.