Kids love pasta in tomato sauce.

The culture of tomato sauce was thin.

Italian tomato sauce is what? It's blended it's thin.

When we talked about authentic tomato sauce in the 1970s, we talked about Italian tomato sauce. We talked about the earliest ragus, which had no visible solids, right?

Mustard exists, just like tomato sauce, on a horizontal plane.

They had a notion, a Platonic notion, of what tomato sauce was.

One kilogram of tomato sauce is equivalent to two kilograms of tomatoes.

And it could potentially be something as important as tomato sauce, or in this case, ketchup.

It could be tomato sauce, or anything could be dispensed sand, powders or anything like that.

Because we thought that what it took to make people happy was to provide them with the most culturally authentic tomato sauce, A and B, we thought that if we gave them the culturally authentic tomato sauce, then they would embrace it.

But it was, technically speaking this is an aside Prego is a better tomato sauce than Ragu.

His menu that day was more humble deviled eggs in tomato sauce, mashed potatoes and, for dessert, prune pudding.

What Howard Moskowitz was doing was saying, this same revolution needs to happen in the world of tomato sauce.

And in the words of Malcolm Gladwell, crack cocaine was the extra chunky version of tomato sauce for the inner city.

If you haven't ordered yet, I generally find the rigatoni with the spicy tomato sauce goes best with diseases of the small intestine.

And he got together with the Campbell's soup kitchen, and he made 45 varieties of spaghetti sauce. And he varied them according to every conceivable way that you can vary tomato sauce by sweetness, by level of garlic, by tartness, by sourness, by tomatoey ness, by visible solids my favorite term in the spaghetti sauce business.

But what's even more interesting from this study is that in those men who did develop prostate cancer, those who ate more servings of tomato sauce actually had fewer blood vessels feeding their cancer.

JC Right. And along those lines, for people who might have risk factors for cancer, would you recommend pursuing any treatments sort of prophylactically or simply pursuing the right diet with lots of tomato sauce?

Those are the fruits, if they're tomato, that go to the tomato soup.

Eggplant, carrot, tomato.

Every conceivable way you can vary spaghetti sauce, he varied spaghetti sauce.

And that's your view of a tomato.

Put the tomato salad in the refrigerator.

Strictly speaking, the tomato is a fruit.

Hunger is the best sauce.

Hunger is the best sauce.

Malcolm Gladwell on spaghetti sauce

I talked about spaghetti sauce.

His shirt was stained with sauce.

I'd like the sauce on the side.

Mix the rice, egg and soy sauce.

Mix the rice, egg and soy sauce.

And the soy sauce results were inconclusive because of the large data range, but it seems like soy sauce actually increased the potential carcinogens.

Mix the rice and eggs with soy sauce.

Strictly speaking, the tomato is not a vegetable. It's a fruit.

And we had to create kind of a sauce.

There are people who like their spaghetti sauce plain there are people who like their spaghetti sauce spicy and there are people who like it extra chunky.

There's a hot sauce otaku, but there's no mustard otaku.

The herb used in that pasta sauce might be parsley.

People swore they were eating barbecue sauce, and this is free food.

And Prego then went back, and completely reformulated their spaghetti sauce, and came out with a line of extra chunky that immediately and completely took over the spaghetti sauce business in this country.

But as soon as you walk in, I go, Ooh. Spaghetti sauce there.

Ten small bowls of pasta, with a different spaghetti sauce on each one.

I am asking you if I could have some of that sweet sauce.

He liked to eat Continental cuisine, like fish with cucumber sauce, Mr. Coe said.